Publicising your opening

To compile a media list, all you need to do is search online for: “local newspaper contacts in *insert county/city*”.

This will return the Contact Us web pages of numerous outlets. For example, you can see the results when searching “local media contacts in Hampshire” here. 

Collate the Newsdesk and Editor contact details for outlets in your area and then email the press release to these contacts.

We would also recommend taking some high resolution (i.e. good enough quality and size to be used for print media) photos of your new pitch to send with the press release and to use on social media. 

Be sure to take a variety of shots capturing the facilities as they will help highlight the impact the investment is going to make (e.g. people playing on them, floodlights etc). Given that you have received a Lionesses Futures Fund grant, it would be ideal to have photos of women and girls using your facilities front and centre. 

Below is some recommended wording to use in your covering email when sending the press release out to local media contacts.

Hello,

I am sure you will be interested to know that a new 3G pitch has just opened at*insert site name*, thanks to funding from the Premier League, The FA and Government's Football Foundation. 

Attached is a press release with more information about this and some high res photos of the facilities.

Please feel free to get in touch with *insert name, position at club/organisation and telephone number/email* if you would like to know anything else about the project.

Kind regards,

Once you've downloaded the social media assets above, attach the graphic to your post and add some supporting text. We’ve given you some options below but feel free to put your own spin on it and make it more personal to your club. 

Facebook:

And we’re underway! 🏗️

Work on our new Football Foundation Lionesses Futures Fund site has begun and we’re now just a few months away from transforming football for women and girls in *enter location*.

Huge thanks to the @premierleague, @England Football and @Department for Culture, Media and Sport’s @FootballFoundation for providing the funds to make this happen.

Twitter:

Option 1: 

And we’re underway! 🏗️

Work on our @footballfoundtion Lionesses Futures Fund site has now begun! Huge thanks to the @premierleague, The @FA and @DCMS for providing the funds to make this happen.

Option 2: 

Work begins! 🏗️

In just a few months we’ll be able provide more women and girls with opportunities to play thanks to a grant from the @premierleague, The @FA and @DCMS’s @footballfoundtion. 

Watch this space 👀

Instagram:

And we’re underway! 🏗️

Work on our @footballfoundtn Lionesses Futures Fund site has now begun! Huge thanks to the @premierleague, @englandfootball and @dcmsgovuk for providing the funds to make this happen. 

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